Month: November 2018

Are you easy (to do business with)?

Perhaps one of the most basic principles in the business world is the notion of being easy to do business with.  Is it going to be a painless process, or will barriers surface the minute someone tries to interact with you?  Some of this…

A Culture of Quality

One of the best ways to separate yourself from the competition, in any business, is to focus on a culture of quality.  When your music is well-written, when the performance is jaw-droppingly good, when your audience feels like they can’t take their eyes off…

Everybody needs a plan

The purpose of a business plan is to set some goals, primarily like figuring out how (and if) you should go to market and how to make it financially do-able.  If it’s done well, a good business plan can also help motivate and improve…

Are you open for business?

It’s always tempting to call music “just another hobby.”  You’re doing something you love, you’re probably doing it mostly on the weekends, you may have a day job that shares no resemblance to your musical activities, money seems scare and people are often trying…