Month: August 2013

A venue (or band’s) unique selling proposition

Your Unique Selling Proposition (USP) is what separates you from all of the other competition out there. It’s what you do incredibly well, and hopefully something that no one else is doing. And it’s why customers will (hopefully) return to you again and again….

The goal of a venue

The main goal of any venue should be to acquire a loyal following. This will not only help with the financial viability of the club but it will also strengthen the music community as a whole. If you’re saying “wait a minute! It’s the…

Music venues under siege

When your band is out knocking on doors, trying to get some stage time at the various music venues around Denver, keep in mind what might be happening on the other side of the door… Venues are having a tough time during this prolonged…

About open mics and personal responsibility…

The main purpose of an open mic night is to give an amateur band/musicians a chance to play out in public. You may think your band is above this, but if you’re not making any dinero at your shows and/or you don’t like the…

When you’re not worth it…

So now here’s part two, and it’s usually the hardest part for a musician to accept. Often you and/or your band are not ready for prime time. It’s that simple. Unfortunately, the average band is blissfully unaware of this reality. Let’s face it, these…

Do you know what you are worth?

If your goal is to become a professional musician, you need to do what every professional does: value your time and know what you are worth. Sometimes musicians get so caught up in the love of their music and the appreciation of any audience…

Meet Jon Wirtz of Nuskool

I recently spoke with local jazz musician Jon Wirtz about his new album, Tourist, and appropriately enough, touring the Midwest this summer. His first album, The Debut, was nominated as a finalist in the national Telluride Jazz Competition and Jon was also nominated by…