Month: June 2013

Turning your gig into an event

A preceding article alluded to the ultimate goal for building your audience: make it more about them. One of the best ways to make your show about the audience is to turn it into an event. Think about content that is do-able and incorporate…

Chatting with band personnel

When you are a five piece band and only have eight fans at a show, something is wrong…and it’s time to have a serious chat with your band mates. Is it possible that you are all social misfits? Is musical talent lacking? Perhaps there…

Turning down the volume!!

The number one reason people get turned off by live music is that the band is either oblivious, or worse defiantly aware, that the sound is too loud for the room. This is a simple quality control measure that every band needs to address….

Play less often, or mix it up…

This is one of those less popular blog entries. In the past, on the old (now defunct except on Facebook) Denver Music Board, I’ve advocated that original bands make the conscious decision to play less shows. Backlash is inevitable since most bands think their…

How to build a fanbase – the series!

Here’s a silly question: could your band stand to have more fans? Do you think the venues would like to see a few more of those too? Are you actively taking steps to build your fanbase? Then the next series of articles should be…

Your band is a democracy?

There’s a common notion amongst indie bands that they should be run like a democracy. The most successful ones realize that they are actually businesses, not some abstract form of government. But let’s take a closer look at the “band as a democracy” concept…….